The Evolution of the Pitch

It wasn’t that long ago that we were mailing pitches to journalists. Yes, snail mail. Or, as I did during the summer of 1986 while working for a Congressional Campaign on Long Island, driving out to the editorial…

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Daily Links

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Butterflies Aren’t Free - New York Times”She’s so at odds with who she used to be, even in the Senate, that if she were to get elected, who would voters be electing?

Obama is like her idealistic, somewhat naïve…

Marketing Begins At Home

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The raw deal

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Appointment TV is dead.
If you think otherwise you can talk to my kids who are, as we speak, watching shows recorded days ago; speeding through the commercial interruptions. And that’s just the tip of the iceburg. The…

Yet another reason for people to think PR people are scum

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From MediaBistro’s PRNewser:
If your clients are involved with the Beijing games, they’ll probably need your counsel now more than ever. After China’s aggressive response to continued protests in Tibet, with…

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The sky is falling

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JP Morgan spent less to acquire Bear Sterns than the New York Yankees did to secure Alex Rodriguez.
Kind of puts things in perspective, don’t it?

Catch that train

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Jeremy Pepper, in his own inimitable way, calls out PR agencies for paying lip service to the idea of community.
I still laugh at some of the people I have run into at BlogHer over the past years that did not…

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